• Media Relations
• Corporate Communications
• Communications Training
  • Working With the Media
  • High Impact Presentation Skills
  • Crisis Communications Skills
  • Advanced Public Relations
• Event Management

Working With The Media

Executive Rehearsal

Executives who want to get their message out through high profile interviews need to be fully prepared and well rehearsed.

Time Commitment: 2 Hours

The Executive Briefing

Trillium has briefed media spokespeople for interviews with almost every major daily newspaper and TV program in Canada.

The emphasis of our executive briefing is on realism. We analyze recent interviews and coverage, then prepare for zinger questions and sharpen your messages, and finally conduct realistic interviews which simulate the style of the interviewer.

The Executive Briefing Agenda

• Review interview objectives
• Analyze recent interviews and coverage
• Refine key messages and answers to tough questions
• Conduct simulated interviews
• Feedback and discussion about simulated interviews
• Repeat interviews with fine-tuning
• Detailed review of participants' strengths and suggested follow-up